Your BrandID is made up of cards — each one highlighting a different part of who you are. The cards you see depend on your Track.
College Track cards include:
Campus moment I can picture myself in — A scene you imagine yourself in at that school.
Tradition I wish I could experience — A school tradition that speaks to you.
Favorite celebrity, Fun fact, Hidden talent — Personal details that round you out.
Myers-Briggs — Your personality type.
GPA (Unweighted & Weighted) and Rigor Level — Your academic stats.
Career Track cards include:
Trajectory ("How This Role Fits My Trajectory") — Your Present and Future, and how this role connects them.
Project ("A Project I'm Most Proud Of") — A project you led and its Impact.
Problem Fit ("The Kind of Problems I Want More Of") — The problems you're drawn to and what draws you in.
Problem Solving ("A Problem I Helped Untangle") — The Knot (the challenge) and the Thread (how you worked through it).
Culture Signal ("A Workplace Behavior I Respect") — A value you hold and why it matters.
Constraint ("A Constraint That Made Me Better") — A limit you faced and the growth that came from it.
Role Fit and Metric — How you match the role and the numbers behind your impact.
Together, these cards paint a picture that's both personal and specific to the school or role.